The basic goal that you have to instil in your head is that YOU HAVE TO MAKE YOUR ADS LOOK LESS LIKE ADS. “Well what do you mean by that?” I hear you ask.
Well, the sad truth and an adsense publishers nightmare is a phenomenon that I call “banner phobia”. These days surfers tend to automatically overlook anything that even remotely resembles an advertisement because surfers are too used to seeing and being bombarded with adverts. It’s a reflex action, its not that your visitors are not interested in what the ads have to offer, its just a case of “banner phobia”.
This hub will focus on putting ads on your website in such a way so that they are not overlooked by your visitors.
Remember : Get more visitors to notice your ads by placing them in the right place and making them look less like traditional banner advertising and hence get more clicks.
Showing posts with label AdSense. Show all posts
Showing posts with label AdSense. Show all posts
Thursday, September 17, 2009
How To Increase Your Adsense Click Through Rate (CTR) In Three Easy Steps
The basic goal that you have to instil in your head is that YOU HAVE TO MAKE YOUR ADS LOOK LESS LIKE ADS. “Well what do you mean by that?” I hear you ask.
Well, the sad truth and an adsense publishers nightmare is a phenomenon that I call “banner phobia”. These days surfers tend to automatically overlook anything that even remotely resembles an advertisement because surfers are too used to seeing and being bombarded with adverts. It’s a reflex action, its not that your visitors are not interested in what the ads have to offer, its just a case of “banner phobia”.
This hub will focus on putting ads on your website in such a way so that they are not overlooked by your visitors.
Remember : Get more visitors to notice your ads by placing them in the right place and making them look less like traditional banner advertising and hence get more clicks.
Well, the sad truth and an adsense publishers nightmare is a phenomenon that I call “banner phobia”. These days surfers tend to automatically overlook anything that even remotely resembles an advertisement because surfers are too used to seeing and being bombarded with adverts. It’s a reflex action, its not that your visitors are not interested in what the ads have to offer, its just a case of “banner phobia”.
This hub will focus on putting ads on your website in such a way so that they are not overlooked by your visitors.
Remember : Get more visitors to notice your ads by placing them in the right place and making them look less like traditional banner advertising and hence get more clicks.
Free Web Money -> Double your Adsense PPC click thru rate pay per click (PPC) advertising
In a previous article, I talked about the importance of tweaking your Google Adsense adverts, specifically issues of size and placement. If you haven't read that yet, I suggest that you start by reading Improving Your Adsense Click-Thru before you proceed with this, the second part of the topic.
You're back now? Great. Let's keep talking about this interesting topic.
And before I go any further, please realize that while the specifics of this discussion are about Google adverts, the general user interface issues are true across the board: if you want someone to see something, you need to move it into their area of consciousness before you can have any success.
That's why it's so common to go to a Web site and stare blankly at the screen, trying to figure out where a given link is located, even though it's on a side navigational bar or similar. Even this site has that problem to some extent: quick, find the link that talks about custom 404 error pages!
You're back now? Great. Let's keep talking about this interesting topic.
And before I go any further, please realize that while the specifics of this discussion are about Google adverts, the general user interface issues are true across the board: if you want someone to see something, you need to move it into their area of consciousness before you can have any success.
That's why it's so common to go to a Web site and stare blankly at the screen, trying to figure out where a given link is located, even though it's on a side navigational bar or similar. Even this site has that problem to some extent: quick, find the link that talks about custom 404 error pages!
AdSense Click Through Rate (CTR) Advice
Making real money using Google’s AdSense program can be done. The key to making it happen is to increase the AdSense click through rate (ctr) on a site. This means turning your traffic into visitors on advertisers’ web sites.
In theory, creating an increase an AdSense click through rate (ctr) is a fairly easy thing to do. Making that theory work in practice, however, requires a little time and energy. But, if the AdSense click through rate (ctr) is increased on a site, the money making possibilities can be quite surprising. In fact, many people who have mastered the art of working their AdSense click through rate (ctr) to their favor have left their day jobs far behind.
In theory, creating an increase an AdSense click through rate (ctr) is a fairly easy thing to do. Making that theory work in practice, however, requires a little time and energy. But, if the AdSense click through rate (ctr) is increased on a site, the money making possibilities can be quite surprising. In fact, many people who have mastered the art of working their AdSense click through rate (ctr) to their favor have left their day jobs far behind.
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